Burei Watches, design and quality in a minimal space

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Burei watches have conquered the wrists of hundreds of people thanks to their design, but what is their true origin? Are they good?

Given the low cost of many of their models, it’s easy to place them in the Far East, but this doesn’t necessarily imply that they are of poor quality.

In fact, it is one of the most highly regarded Chinese watch brands in the West, not only for its designs but also because it often offers good finishes.

In this article, we will use some of the best Burei watches as examples and delve into the history of the company to determine if they are really worth it.

ÔťÜ Burei Watches: History and Origin

The origin of Burei can be traced back to Shenzhen, China, the city where it was founded back in 2001 with the aim of creating reliable and affordable watches.
one of the best burei watches

Shenzhen is a well-known city precisely because of the large number of watchmakers it houses. Brands like Feice, Cadisen, and Lige, among others, also have their headquarters there.

The Burei brand belongs to Ruibaoda Trading Co., Ltd, a company specialized in the manufacturing, design, and marketing of all types of watches.

As part of the business conglomerate, Burei specializes mostly in the production of classic designs inspired by Swiss watchmaking and adapted to current trends.

In the words of the company itself, Burei watches make use of the most advanced Swiss watchmaking technology to improve every aspect of their manufacturing process, thus achieving higher quality.

Regardless of how they work, the company achieves good results and is internationally recognized for the finishes of its watches.

ÔťÜ Are Burei watches good?

Just by looking at the hundreds of positive reviews that Burei watches accumulate, it becomes clear that we are dealing with a brand that does things well.

It is evident that currently these watches are at a much higher level than other Chinese brands, but what features make them stand out? Let’s see it in parts:

  • Case: The brand mainly uses 316L stainless steel, a durable material that offers high resistance to wear and is also highly hypoallergenic, good news for those with sensitive skin.
  • Crystal: Even the most affordable models of the brand use mineral crystal, and the premium models (which are not much more expensive) use sapphire crystal, a material usually seen in high-end watches.
  • Strap: It varies between leather in some models and 316L stainless steel in others, with the latter being more desirable due to its resistance and durability characteristics.
  • Movement: In general, all their watches use reliable Japanese movements, Miyota or Seiko in the case of mechanical models. A guarantee of durability and good performance.
  • Design: Their thin watches stand out, minimalist quartz watches that are only a few millimeters thick, but they also have mechanical models, many of them with designs reminiscent of luxury Swiss watches.

Additionally, if we consider that they usually come well presented in their original box, we are undoubtedly dealing with a brand that demonstrates quality in every detail.

ÔťÜ Best Burei Watches

The best Burei watches not only stand out for their design but also include higher quality components such as sapphire crystal or Seiko movements. Here are some of them:

Ôץ Burei S-15025M

Currently, one of the most outstanding models is the S-15025M, an automatic mechanical watch with a military-style that offers premium features well above its price.

It is an automatic mechanical watch made of stainless steel, featuring a reliable Seiko movement and scratch-resistant sapphire crystal.

In addition, its large Arabic numerals are covered with luminescent material, allowing easy reading of the dial in any situation.


MovementAutomatic mechanical
CaliberSeiko NH35
Case Diameter40.7 mm
Case Thickness11.3 mm
MaterialsStainless steel and nylon
Water Resistance5 ATM (50 meters)

Ôץ Burei SM-15007-2

The brand also offers some square watches that are very interesting both in design and features. A good example is the SM-15007-2 model.

Again, we have a watch with a stainless steel case and sapphire crystal, housing a quality Seiko caliber.


MovementAutomatic mechanical
CaliberSeiko NH39
Case Diameter42.3 mm
Case Thickness14.6 mm
MaterialsStainless steel and leather
Water Resistance5 ATM (50 meters)

Ôץ Burei SM-13001

Among the brand’s quartz models, watches like the SM-13001 stand out, which is known for its minimalist design and ultra-thin case.

It is also entirely made of stainless steel and features a reliable Japanese quartz movement.


Case Diameter42 mm
Case Thickness9.4 mm
MaterialsStainless steel
Water Resistance3 ATM (30 meters)

Ôץ Burei SL-15013

The SL-15013 is a women’s watch with small dimensions, making it perfect for smaller wrists.

With its 11 mm thickness, it is one of the slimmest automatic watches from the brand, further enhancing comfort.

It is also entirely made of stainless steel and features a precise Japanese quartz movement.


MovementAutomatic mechanical
Case Diameter28 mm
Case Thickness11 mm
MaterialsStainless steel
Water Resistance5 ATM (50 meters)

Ôץ Burei S-15006L

The brand also offers mechanical watches for women, and the S-15006L is one of the most popular models due to its design and features.

Despite being a mechanical watch, it has reduced dimensions both in diameter (35 mm) and thickness (11.7 mm).

It is also a skeleton watch, allowing you to see the intricate gear system of its mechanism in action.

It features a stainless steel case, leather strap, sapphire crystal, and a reliable Japanese movement.


MovementAutomatic mechanical
Case Diameter35 mm
Case Thickness11.7 mm
MaterialsStainless steel and leather
Water Resistance3 ATM (30 meters)

ÔťÜ Price and Reviews

Watches from this brand are among the best-rated, which is normal considering the quality they offer and their affordable price.

While it is true that they are not the cheapest Chinese watches, their price is more than reasonable considering the components they use in their watches.

In conclusion, this is a brand that usually doesn’t disappoint, and it’s worth investing those extra euros.

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Last update of links and images on 2023-11-30.

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